The Story of Dita Eyewear is really the story of life long friends Jeff Solorio and John Juniper co-founders of Dita and the driving forces behind Dita’s celebrated designs. Jeff and John have been friends since grade school and share a common passion for photography and design. Together they were inspired to capture their passions not just on film but in eyewear as well, thus creating the first collection of Dita frames in 1996.... read more
I’m 40-something. Why is it harder to read?
Firstly, it happens to everyone and is not something to worry about. From childhood our eyes automatically change focus over the full range of distances thanks to a flexible lens within the eye.... read more
From precious fine jewellery to rare vintage pieces, Linda Farrow’s sunglasses set the standard for luxury eyewear. Since 1970, Linda Farrow has been famed for innovative fashion-forward sunglasses of the very highest quality.... read more